Case Study #3: “Number 1 on Google for a Highly Competitive Keyword in 5 Months”

The Website: TruComfort.com

The Problems:

• They didn’t have a blog or any way to publish fresh, quality content.
• They had very few pages indexed by Google. Google likes a lot of quality content, but this client didn’t have any.
• They had a problematic link profile. All their links were coming from low-quality article directories, web directories and link farms.

What We Did:

• We created a WordPress blog and installed all the best SEO plugins. We also tweaked a few lines of code to optimize the results.
• Because this client needed a lot of fresh, quality content for their site, we wrote over 100 articles for them in the last few months.
• This client had a lot of links but they were coming from the wrong sources. We used world-class content to attract the most influential bloggers in the industry to write about our client. We didn’t pay them or offer them anything in exchange. We earned the links; we didn’t buy them. Today, this client has twice as many links as their competitors, but most importantly, they have the RIGHT kind of links (the kind that Google likes).

The Results:

• Our client is now first on Google for 15 of their main keywords.
• Their traffic increased consistently for the last 8 months, ever since we took over the SEO campaign.

The Proof:

They have the #1 and #2 positions for “car seat support” and 14 other top keywords.

Their traffic has been growing consistently month after month for the last 8 months (since we took over their SEO campaign).