Word of mouth marketing (WOM) gives people a reason to talk about your products and services. If you want to create a BUZZ, word of mouth marketing is the best way to promote your business. WOM is the act of building strong consumer-to-consumer or consumer-to-marketer communications.  WOM also makes people want to talk about your[...]

Keep Reading »

The Internet has allowed us to achieve the unthinkable. Reach millions of viewers, increase sales by 200, nay 500%, and grow our business till it’s too big to fit in the garage, all for a minimum investment. We may not have the advertising might of giants like Nike, Honda, or Pepsi, but, thankfully, we don’t[...]

Keep Reading »

Mention the word “virus” on the Internet and you’ll most likely get people in a frenzy to update their antivirus software. But viral marketing is not dangerous to your computer or anyone else’s for that matter. Quite the contrary, it is the kind of frenzy you should seek to create: about your products or services.[...]

Keep Reading »