A few weeks ago a friend of mine called me. She was really upset. She said that no matter how hard she tries to keep up with Internet marketing, she never feels like she knows enough to launch her own business. She’s not alone. I feel I don’t know enough either and I’ve been doing[...]

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Do you own a business in Portland? In this seminar I’ll show you 7 simple ways to increase your revenue.   View more presentations from zcamusio This is what you’ll learn: How to rank your website #1 on Google Places, Yahoo Local and Bing Local. A proven tactic to promote your business on Facebook Places[...]

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The word “outsourcing” doesn’t have a very good reputation, and I think it’s mostly because there’s a misconception about what outsourcing means. It doesn’t necessarily mean hiring people in Asia for a fraction of the cost, although this is certainly a possibility. I like defining outsourcing as “delegating some non-essential tasks so you have more[...]

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Trick #1: Find Out What Page You Should Optimize Are you wondering what’s the most relevant page on your site for your keyword according to Google? Use this query: [keyword] site:yoursite.com. And Google will give you the answer: Once you know what page is the most relevant to a specific keyword, you can decide whether[...]

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Give Your Audience What They Want Two months ago I was talking to a prospective client and I asked him if he blogged. He said he did at least once a week. When we checked out his blog, I was a little surprised. He is a nail manufacturer and he was blogging about nails: how[...]

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