Every company in the world claims that they have over average customer service. However, we all hear stories about companies treating their customers poorly. I think the problem is that a lot of businesses include the words “great customer service” in their mission statement but they don’t really talk about specifics. It’s all about specifics.[...]

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A friend of mine called me crying the other day. She had been working really hard on her business for the past two years and she felt she was exactly where she was when she started. An hour later, after we spoke for a while, she felt completely different: happy, energized and ready to take[...]

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Do You Want to Increase the Conversion Rate on Your Website? These 10 Tips Will Do the Trick! Tip #1: Don’t assume all your visitors are ready to buy. Tip #2: Perform usability tests. Tip #3: Keep forms as short as possible. Watch the video for the rest of the tips. Conversion Rate Optimization –[...]

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Last year Google changed the way they show local results and in doing so, gave local businesses the upper hand. Now not only can a local businesses compete with the huge multi-national corporations, they can dominate them! I’ll show how to leverage your Google Places listing to get more customers and beat even the largest[...]

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Any writer that’s ever published a book knows that the real work doesn’t stop when you’ve finished writing the book, it begins! At times, getting people to read yet alone buy your book can seem impossible. To make life easier on authors, I’ve compiled 17 easy ways to promote a book without breaking the bank. Marketing Blitz[...]

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