You’ve probably typed a search term into your favorite engine and clicked an ad to discover a site with absolutely no information, but tons and tons of links. These sites are called link farms and are part of the global campaign to fool search engines. The business model is pretty simple; an unsuspecting web browser[...]

Keep Reading »

Many businesses aren’t global by definition. Realtors, Chiropractors, Insurance agents, Restaurants, Hair Stylists, and many other local service providers count on local traffic for their business. It used to be very hard for local businesses to compete with global search giants, Pottery Barn would beat out any local furniture store, and what restaurant could compete[...]

Keep Reading »

So Viacom is suing YouTube for a Billion dollars. Yes, that’s billion with a giant capital “B.” Basically that’s 6 times Viacom’s annual revenue and about 2/3 of what Google paid when they bought YouTube a few years back. Viacom is suing YouTube because someone discovered that the managers and employees of YouTube were turning[...]

Keep Reading »

I first discovered podcasting four years ago and was amazed at the wealth of really high quality content for free. The creators all shared a commitment to keep the medium free. “A business model will emerge,” became the mantra for the first generation of podcasters. David Spark wrote a fascinating article about the 9 successful[...]

Keep Reading »

Two exiting new technology products launched this week and took very different approaches to marketing. Windows 7 is the long awaited new operating system from Microsoft. Because Vista, the previous operating system was a complete mess, Microsoft really wanted to hit it out of the park with Windows 7. Cute is the New Black They[...]

Keep Reading »